In order to create a brand that captures who you are and resonates with your audience, we have to start by setting up a solid understanding of what you sell, how it impacts your customer and other information about your business. We will craft the words you should be using that will be an essential piece of marketing your brand.
During this part of the brand development process, we will work together to get to a full understanding of who your business is and who you serve.
In the visual brand development phase, we create a memorable logo, choose a color palette that evokes the right emotions, and select typography that complements your brand’s tone and style. We then develop supporting graphics, patterns, and icons to enhance your brand’s visual appeal, along with templates for marketing materials like business cards, brochures, and social media graphics.
Consistency is key, so we compile a brand style guide outlining how to use your visual elements across all platforms. This ensures that all visual communications maintain a cohesive brand identity.
By following this process, we help you develop a strong visual identity that effectively communicates your brand’s story and connects with your audience.
“My biggest challenge was being motivated to take those first steps to rebrand my business: knowing where to start, organization, and having an idea of how to look at the process as a whole. It was a combination of needing to see the overview of the whole situation, while also knowing how to locate specifics within a structure to know how to shift things toward a more focused vision for my business and marketing. Working with Frameworks Creative was fun, and I felt very supported. I felt more motivated and inspired. I’m so happy with the logo, website, and social media campaign!”
– Marisa
“One of my greatest challenges was narrowing down my message and getting clear on what my vision is. Before working with Frameworks Creative, I felt stuck and discouraged in continuing to build my business. There was also some doubt on whether or not I should continue to build my business. Once we worked on the Brand Framework for my business, I had more clarity and confidence in continuing to pursue starting a business. Thank you for the many ways you helped me in making my dream of being an entrepreneur a reality.”
– Judy
Build a Brand Framework together
We’ll build your visual brand
You’ll have a solid visual brand that you’ll be proud of
