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Frameworks Creative

Las Caribeñas Main Page banner

Puerto Rican sisters Nelida and Celina came to us wanting a visual brand that could reflect their values of traditional, from-scratch home cooking with love, passion, excellence and hospitality.

Logo Design

Using some of the same base ingredients Nelida and Celina use when they are preparing their tasty Caribbean-inspired dishes with a nod to the Puerto Rican Flag, we assembled this logo with plantains, cilantro and cilantro!

Las Caribeñas logo

Supporting Elements

This vibrant team’s love for cooking runs deep in their family roots. A mortar and pestle passed down for generations with imperfect edges from all of the meals cooked with love, an old trusty machete, and other tropical elements were inspiration for the supporting graphics for this brand. We were sure to include a pineapple, a symbol of hospitality, a quality that is foundational for Las Caribeñas.

repeated leaf background pattern for Las Caribeñas